For headteachers, school offices, PTAs and governors
The 11+ Club is a gamified 11+ prep platform for ages 7–11, built by parents. It is optional home practice for Years 3–6, paid for by families — and a passive, year-round fundraiser for whoever lists it, your school office or your PTA.
A real person replies, usually the same day. No call required at any stage.
No cost to the school
No contract or procurement
No staff time or supervision
No pupil data, ever
No login for teachers
No endorsement of selective testing
The problem, in one chart
Selective tests assess four subjects. Two of them sit outside the national curriculum, so the only children who get structured practice in Verbal and Non-Verbal Reasoning are those whose families can pay £40–60 an hour for it. That is the gap this fills — at home, for a fraction of the cost, for any family who wants it.
English
Taught in class (KS2)
Maths
Taught in class (KS2)
Verbal Reasoning
Not on the primary curriculum
Non-Verbal Reasoning
Not on the primary curriculum
Bars show whether the subject is covered by the KS2 national curriculum. The 11+ Club covers all four: Reasoning from scratch, English and Maths as reinforcement of what your teachers already teach.
How it works
You paste one paragraph
We send a ready-written paragraph and your school's code. The office pastes it into the newsletter, alongside your other optional clubs. That is the school's entire involvement.
Families join directly with us
Parents sign up, pay and contact us — never the school. Two weeks free, then £39.99 a month with your code instead of £49.99. Children practise at home, about 30 minutes a day.
The school fund is paid quarterly
10% of every membership comes back to the school, unrestricted, by BACS or against invoice. You get a live dashboard so you can check the figure at any time.
What it raises for the school fund
10% of every membership, paid quarterly. Illustrative figures at £39.99 a month — we are a new platform, so these are worked examples, not results from an existing club.
Who holds the club — you decide
Signing up — schools, PTAs & Friends-of committees
One link per school, held by whoever you decide. It runs quietly in the background between the summer fair and the Christmas event, and needs no extra volunteers.
Register in minutes
Sign up your school, PTA or Friends-of committee as an affiliate and receive your unique referral link straight away. No cost to join.
Share it with your families
Put the link in a newsletter, a Facebook group post or on the PTA page. Every family who subscribes through it is tracked automatically — and they save on their subscription.
Earn every month
For each active subscriber referred, you earn a monthly commission for as long as they stay subscribed. No targets to hit, and nothing to chase.
Takes a few minutes — one link per school, held by whoever you decide (the school office or the PTA).
BESA Launchpad Member
Next Generation Learning UK Ltd has been approved as a BESA Launchpad member and is listed in the BESA supplier directory.
Three funded places a year, chosen by you
Selective tests increasingly measure what a family can spend on tutoring, not what a child can do. So every partner school gets three fully funded places a year, allocated by the school office to families who could not otherwise join. You tell us the number, never the names — we never learn who they are.
Parent-held accounts
The parent registers; the child never needs an email address or a password.
Game handles, never real names
Children choose a handle such as StarComet42. No photos, no school name, no date of birth.
No chat, no ads, no data sold
There is no child-to-child messaging and no advertising anywhere in the product.
Deletion within 30 days
On cancellation or request, the child profile and all learning data are deleted.
Is this a commercial arrangement the school has to declare?
The school signposts an optional, parent-paid activity, exactly as it does for a language club or a holiday camp, and receives a donation from memberships. Nothing is sold to families on school premises and no data changes hands. Most schools list it in the same section as their other external providers.
Does it add to teacher workload?
No. There is no marking, no login, no reporting and nothing to supervise. If a parent has a question they contact us, not the school.
We don't want to be seen to promote the 11+.
Understood, and that is your call entirely. Many schools list it neutrally as an optional home activity, without comment either way. The practice happens at home, in the family's own time.
What if very few families join?
Then the school has lost nothing — there is no cost, no contract and no minimum. You can ask us to stop at any time and the code simply expires.
Sign-up, the paperwork your DPO and governors will ask for, and the materials to print. Nothing else to request from us.
Register your school or PTA
Sign up once; after approval your referral link, code and personalised newsletter paragraph are ready together.
DPIA summary (one page)
Opens as a complete fitted page for your DPO.
Safeguarding policy
How the product is kept safe for children: no chat, no ads, no real names.
Privacy policy
What we collect, why, and how long we keep it. ICO registered ZC198966.
Terms of service
The terms families agree to when they subscribe. No school liability.
One-page club summary
Opens as a complete fitted page for governors or PTA committees.
The families' page
Exactly what parents see when they follow your link — have a look first.
Register your school or PTA first. Once approved, your referral code and personalised newsletter paragraph are ready together.
Or email hello@nextgenlearninguk.com · Next Gen Learning UK Ltd · Company No. 17340185 · ICO ZC198966
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